Superstar @ No Movies Full Income Mahesh Babu Mahesh Superstar Hero Prince Dookudu Mahesh Babu is busy in wrapping the shoot of his upcoming flick 'Dookudu' in the direction of Srinu Vytla

In what seems like an open challenge at the BO for the position of a Top Hero throne, Superstar Mahesh Babu is coming the other way round to prove his mettle. Currently, romantic hero Mahesh Babu is busy in wrapping the shoot of his upcoming flick 'Dookudu' in the direction of Srinu Vytla. However, the overall graph shows that the grown up prince is unable to deliver atleast 3 flicks in 2 years. Rather than concentrating on his scripts, Mahesh Babu is more inclined towards brand endorsements, it appears. Many consumer goods giants are going crazy over this hero before signing up endorsement contracts with him. Right from Thumbs Up, Navratna Hair Oil, Univercell, Amrutanjan to Provogue, various local, national and international brands have made Mahesh their front face. Shutting up the mouths of critics who are saying that brands are backing up from him, vowing to his flop-image, Mahesh signed a deal with Idea-Cellular too. This way, though there are no movies in hand, Mahesh's bags are filled with full of income and craze!